Easter time is so wonderful and fun! Cute bunnies, chocolates, fluffy chicks, and Easter hunts are something everyone looks forward to during this season. Despite the celebration phase, Easter also creates a lot of packaging waste, confectionery wrappers, and novelty toys that usually go to the dustbin! Did you know Ganong Bros Limited incorporates plant-based […]
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Packaging is no longer assessed on appearances. Customers are assessing the texture, materials, and meaning. In 2026, finishes will speak louder than labels. Matte finishes, soft touch coatings, and weak gloss finishes contrast will form our first impression. Research has shown that more than 70% buyers associate the feel of the packaging with the quality of the […]
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Textured design is the backbone of packaging. Your brand design is one of the core elements shaping your brand identity in the market. Therefore, brands strive to come up with a versatile design for their businesses. Why does brand design matter? Brand design matters as it represents you in the market as well as your […]
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Christmas is the biggest sales season of the year. It is the best time for smart point of sale packaging to turn simple traffic into real revenue. Nowadays, customers are not just looking for products. They are looking for experiences. A festive display makes people pause, take notice, and get excited about buying. Holiday shopping […]
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The market competition is growing every day. Brands are emerging one after another. Over 70% of consumers decide their opinion of a brand within the first 7 seconds, and that’s usually from just looking at the packaging. So, what can be done in this scenario to stand out? Something different? Unique? Unusual? One of the […]
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