Sustainable packaging has been on the rise for the past few years and there is no end in sight for the trend. Businesses and brands have a good reason to keep this trend alive, global survival. Customers and environmental activists are increasingly calling out businesses that are harming the environment with either their waste production […]
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Plenty of businesses overlook the vulnerability of their products and the product packaging during the transit, be it from city to city, nationwide, or internationally. Product packaging needs to be designed per the distance the package is supposed to travel and the number of times it is probable to be handled by the courier workers. […]
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Seasonal packaging has always played a pivotal role in the promotion of sales. As the events draw near, businesses and brands have their dedicated packaging ready to compete in all markets. The most effective aspect of packaging that helps in making sales during seasonal shopping sprees is the creativity the retailers choose to show in […]
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Every business and brand is faced with a choice to make when they step into the marketplace; what packaging solution to choose, either stock or custom packaging. Since packaging is consistently becoming an important part of product marketing, it is impossible to ignore the importance of customization; however, (according to some experts) not every business […]
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The effects of the current pandemic have not only been limited to businesses but the packaging industry as well. Due to excessive orders that were being placed online, businesses realized a shortfall of cardboard. This shortage was significantly high during the Christmas season as the sales started rising. Businesses have to grow more conscious of […]
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